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The Story

Who we are

Syra Kalyva offers a variety of thoughtfully designed and sustainably produced luxurious organic Turkish cotton towels. A brand born in South Australia, our products are designed in Europe, inspired by charming natural landscapes, and produced by skilled artisans in Türkiye using the finest materials. Our dreams are lofty as we expand our small-batch collections into a wide range of home linens, all carefully designed and crafted to the highest standards, sure to bring a taste of European elegance into your home.

How it began

Syra Kalyva, or, literally, “Syra’s Cottage”, is an acknowledgment of co-founders Syra and Emmanuel’s love for their home and family, and everything that makes our house a home. The use of the Greek word “Kalyva” is a tribute to Emmanuel’s Mediterranean heritage and a family history of crafting quality home linen. 


Emmanuel’s heritage traces back to a quaint farming village nestled in the heart of the Mediterranean mountains, where his ancestors lived a simple, self-sustaining lifestyle. Stitching and embroidering home linens was something his grandmother excelled at; and driven nothing but the pride and joy she took in perfecting her craft, her eloquently embroidered patterns gained significant admiration in the village.


Decades later, many of these hand-crafted pieces are still in great condition today, despite years of use. The quality of these items is still largely unmatched by products available today, and the patterns look just as striking as the day they were made. Inspired by this, Syra and Emmanuel had the desire to create something as lasting and impactful.

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Where we are now


Syra’s name literally translates to “wanderer” and that is truly what is at the heart of Syra Kalyva. Wandering, exploring, and perpetually drawing inspiration from the exquisiteness of nature around us, we are on a mission to bring you pieces that will add a feel of exotic landscapes to your home.


What started out as a small idea evolved into a big dream of revolutionising our fast-fashion oriented lifestyle to a more sustainable one. We want to contribute to a world where quality is valued over quantity, and longevity over evanescence.


We have learned along the way that there is no quick and easy way to make our dream a reality. It took us years of research and development to get it right, to design the most luxurious, durable yet timeless pieces that we are proud to present to you, pieces you will love and treasure for years to come!

Why us

The world of fast fashion is full of products that are intentionally designed to go out of fashion, wear out quickly, and need replacing sooner rather than later. While this business model is great for short-term profit, the toll it takes on the planet is immense.

With a goal to challenge this way of life, we spent countless hours perfecting every intricate detail to ensure our products are built to last and are kind to the planet. We want you to experience indulgent quality with materials that are durable, and colours and patterns that will always look classy.


Our dreamy designs take inspiration from what we love the most: fragments of pure, undisturbed nature. From the coasts of Amalfi to the mountains of Tibet, our designs are inspired by the beauty of nature in its most raw and untouched form. Our designers encapsulate the essence of nature in classic, ageless styles and soft, earthy colours that will bring a sense of peace and calmness to your home. 


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The next chapter


Our small-batch collections continue to grow and evolve. Be sure to check back regularly and discover how Syra Kalyva can bring timeless luxury to more areas of your home. Quality and sustainability will always be at the heart of Syra Kalyva as we aim to transform the world of “fast” goods to “slow” goods.

Our values

Our core values lie in doing our best for our customers, the planet, and all our stakeholders. We believe in slow fashion, and we are committed to using the highest quality materials and design products that won’t go out of trend. At Syra Kalyva, “for the good of all” is at the heart of all our decisions.

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Sustainability


At Syra Kalyva, everything we do is for the greater good: for our customers, all our stakeholders, and the one planet that we all share. It is our privilege to call the earth our home, and we are honoured to play our part in minimising our environmental footprint. 


Sustainability through quality and materials

Our towels use organic Turkish cotton, sustainably grown in the Aegean region free from artificial fertilisers, harmful chemicals and toxic pesticides. They are created using the finest quality materials to ensure maximum longevity, reducing the impact on the environment.


Packaging

We use sustainably manufactured, recyclable packaging for all our products.


Waste

A vast majority of product returns by customers around the world are never resold, and end up in waste, polluting the environment. We ensure any returns made to us are utilised in responsible ways depending on the condition of the returns, including reusing, donating, or recycling. 


We further minimise the waste generated by our products by reusing and recycling where possible, and responsibly disposing of anything that cannot be reused or recycled.


We also encourage our customers to dispose of any packaging and other waste from our products in a responsible manner.